Evan Russell is the broker/owner of The Russell Realty Group,
and nationally recognized Real Estate Agent Coach and Trainer.

Established in January of 2011, Evan has grown his real estate company to over 50 agents; extending from Greater Boston, to Southern New Hampshire and all the way to the Cape. Evan and his team of agents use their knowledge and follow up techniques to entice and educate our prospective buyers and sellers, they will buy or sell from someone who does.

Hear Evan’s real estate advice, just as he delivers it to his agent team, by delivering it to you, the homebuyer and home sellers.

Home Buying Articles

May 22, 2018

Buying Now, If I Want To Resell Later?

That’s a good question! You want to purchase a home that will give you a good resell value later on. To do this, look at the type of home you’re planning to purchase that may be attractive to future buyers. When you’re looking to purchase […]
May 8, 2018

Buying and Selling Real Estate: Ten Tips

Real estate is changing hands in ways that make headlines. Whether you’re a buyer or seller, here are some tips to help you make the best deal. BUYING: So you want to buy a house? In this market? Are you nuts? Actually, it depends on […]
April 23, 2018
house mold

Some Things You May Not Know About Mold

Here is the issue: A Lot of people are going to great lengths to ensure that there is no mold in their homes. Now alone, that is a good thing, but there is a problem. Not every inspector is going to be able to correctly […]
March 1, 2018

Should I Use My Friend As My Real Estate Agent?

When deciding to buy or sell a home, many of us have friends or family that are already in the real estate business. We have cousins and uncles and brothers and sisters and neighbors and third cousins of your mom’s friends or whatever, that are […]
February 10, 2018

It’s Your Time To Buy

I’ve been hearing this for years. It’s everywhere, in reading articles and different information pieces and different content marketing shared in a variety of places. They all say that same kind of things: “It’s never been a better time to buy!” “Now is the time […]
January 31, 2018

This Is OUR Team: The Russell Realty Group

This blog is for all of my broker friends: When my friends in and around North Reading ask me, “Hey, Evan, tell me about your business,” I always reply with a standard and honest response. I simply say that we have a local North Reading […]

Home Selling Articles

April 17, 2018

Does Staging Sell Real Estate?

There is something to be said about a neat and tidy house when you are sorting through house after house looking for the perfect home for you and your family. This is something that should be kept in mind when selling either a personal home […]
March 1, 2018

Should I Use My Friend As My Real Estate Agent?

When deciding to buy or sell a home, many of us have friends or family that are already in the real estate business. We have cousins and uncles and brothers and sisters and neighbors and third cousins of your mom’s friends or whatever, that are […]
February 23, 2018

Curious How Your Home Should Be Priced?

When selling a home, the importance of strategic pricing cannot be overstated. Now more than ever before, a potential buyer is likely to search the internet long before picking up the phone or meeting an agent for an actual house hunting expedition. Consider this: If […]
January 31, 2018

This Is OUR Team: The Russell Realty Group

This blog is for all of my broker friends: When my friends in and around North Reading ask me, “Hey, Evan, tell me about your business,” I always reply with a standard and honest response. I simply say that we have a local North Reading […]
May 5, 2016

Selling A House With Pets At Home

  When we have pets, they quickly become a part of our family. But when it comes to selling your home, potential buyers may not be impressed by the presence of your four-legged family member. Whether it’s due to allergies or a simple case of […]
May 2, 2016

Unlikely Rooms Can Sell Homes

  So many times when homes are for sale, people forget that some areas of the home need a little more attention than others. Think about it for a minute, what’s the room that gets cleaned the least in your home? Now, I’ll bet you […]

Ask Evan Articles

December 20, 2018

Web address tells the story

You’d be hard pressed to find, especially these days, a company that does not have a website. If you don’t have a website, well, you are really placing your business in a tiny pigeonhole. You need to provide a website that represents who you are […]
February 25, 2018

Shiny Object Syndrome

If you haven’t already noticed, there are a ton of Facebook groups out there. In fact, I am probably in about over twenty of them myself. There’s Facebook Mastermind, Facebook Lead Generation, Facebook Expired, Facebook What Should I Spend My Money On, all these real […]
January 31, 2018

This Is OUR Team: The Russell Realty Group

This blog is for all of my broker friends: When my friends in and around North Reading ask me, “Hey, Evan, tell me about your business,” I always reply with a standard and honest response. I simply say that we have a local North Reading […]
December 29, 2017

The Magic Pill of Real Estate

  Alice went down the rabbit hole to Wonderland and found herself in any number of predicaments and situations where some magical food seemed to always hit the spot and send her off onto the next crazy scene. This isn’t far from how people have […]
June 20, 2016

LeBron To The Cavs Is A Feel Good Story

  Congratulations to the Cleveland Cavaliers and to their fans for a unbelievable comeback to win the NBA Championship. I wrote this story back in July of 2014. I am of the same opinion. LeBron to the Cavs is a feel good story in my […]
June 16, 2016

Forced Registration: Good or Bad?

On a recent scroll through my Facebook feed, I came across a disgruntled post about forced registration. They made a comment along the lines of “no thanks, nothing to see here, moving along” and it made me stop and think: Is a business really expected […]