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Free CD - 26 Questions to ask your real estate agent. North Reading Real Estate Broker Evan Russell Gives The Answers

Free CD

  The next time you are thinking of listing your property with an agent, know what types of questions to ask them ask them in order to make it sell faster and for more money. North Reading real estate broker/owner of ERA Russell Realty Group Evan Russell will help you ask the right questions. For…

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Free Hallmark Greeting Card in North Reading

Free Warm Wishes Greeting Card

  For the month of November, Carr’s Hallmark and ERA Russell Realty Group is teaming up to offer you a FREE Warm Wishes greeting card. Please print the coupon. Coupon must me presented to the cashier to receive offer. No purchase required. 1 coupon per day/per person. Expires on 11/30/2016. Coupon value up to $.99…

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Free Coffee In North Reading

  Celebrate brisk October mornings with a free cup of coffee at Ryer’s Country Store weekday mornings from 6 to 9 am. ERA Russell Realty Group and Broker/Owner Evan Russell have joined with Ryer’s Country Store, a foundation business in the heart of North Reading since 1912, to offer Ryer’s patrons a leg up on…

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Nan's Cafe in North Reading

Free Pancake In North Reading

  During the month of September 2016, ERA Russell Realty Group and Broker/Owner Evan Russell teamed with Nan’s Café to offer a free pancake to its customers and it was a huge success. Nan’s Café is a well known and respected restaurant located on Park Street in North Reading. The response and support Nan’s has…

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Shiny Object Syndrome

  If you haven’t already noticed, there are a ton of Facebook groups out there. In fact, I am probably in about over twenty of them myself. There’s Facebook Mastermind, Facebook Lead Generation, Facebook Expired, Facebook What Should I Spend My Money On, all these real estate groups that are geared toward giving information to…

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The Magic Pill of Real Estate

  Alice went down the rabbit hole to Wonderland and found herself in any number of predicaments and situations where some magical food seemed to always hit the spot and send her off onto the next crazy scene. This isn’t far from how people have come to view life. Wherever we may find ourselves, we…

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It’s Your Time To Buy

    I’ve been hearing this for years. It’s everywhere, in reading articles and different information pieces and different content marketing shared in a variety of places. They all say that same kind of things: “It’s never been a better time to buy!” “Now is the time to buy!” “Now is the time to sell!”…

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Web Addresses Tells Your Story

  You’d be hard pressed to find, especially these days, a company that does not have a website. If you don’t have a website, well, you are really placing your business in a tiny pigeonhole. You need to provide a website that represents who you are and what you do; an Internet based presence has…

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Forced Registration: Good or Bad?

  On a recent scroll through my Facebook feed, I came across a disgruntled post about forced registration. They made a comment along the lines of “no thanks, nothing to see here, moving along” and it made me stop and think: Is a business really expected to provide a website that cost them money to…

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Is Social Media a False Positive?

  There are two schools of thought here… If you are not using Facebook and Twitter to GROW your business, and you keep pushing your real estate message on the same 100 or so friends that you have, then you are most likely not getting your message across effectively because the same people/friends are sick…

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Unlikely Rooms Can Sell Homes

  So many times when homes are for sale, people forget that some areas of the home need a little more attention than others. Think about it for a minute, what’s the room that gets cleaned the least in your home? Now, I’ll bet you didn’t answer; “the garage.” Garages are an often-overlooked area when…

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Manage Your Money

  Irregular income can make planning difficult, but it is not impossible. The word “budget” can be intimidating but the concept is vital for those who work on commission. It is important to plan carefully so you are prepared in the event of an income crisis or unforeseen expense. Here are some guidelines for assessing…

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4 Dangers in Flipping Real Estate

4 Dangers in Flipping Real Estate

  If you have recently purchased some real estate for investment purposes, you are in good company. Recent reports suggest that as many as 25% of these purchases are made by those who plan on using the property for investment purposes only. If you hope to “flip” the property there are 4 things you must…

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50 Fun Facts About Boston

  1. 552 original documents pertaining to the Salem witch trials of 1692 have been preserved and are still stored by the Peabody Essex Museum. 2. Boston built the first subway system in the United States in 1897. 3. Although over 30 communities in the colonies eventually renamed themselves to honor Benjamin Franklin. The Massachusetts…

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Under Appraised

Under Appraised

  When putting an offer on a house that is priced above market value or on a house that may not appraise, it is unnecessary to put in writing the condition in the offer stating, “based on satisfactory home appraisal.” The caveat is not useful in this case in the least, because if the home…

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Real Estate Value

  What is real estate value? It isn’t what you have into your house. It isn’t what you feel it is worth. It is what the market will pay. How do you figure out what the market will pay? For single family homes, the best way is by seeing what similar homes have sold for.…

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Why So Much Paperwork?

  Why is there so much paperwork mandated by the bank for a mortgage loan application when buying a home today? It seems that the bank needs to know everything about us and requires three separate sources to validate each and every entry on the application form. Many buyers are being told by friends and…

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Another Home Sold

  Looking around on the Internet, Facebook, and other social networking sites, I seem to stumble across my peers and my colleagues whether by their advertisements or posts where the real estate agents boast, “Another home sold by ABC Real Estate!” It’s as though they are pointing at it to say that this is the…

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Top Ten Tips For Home Buyers

  More than seven million American homes are sold every year. If you want to become a homeowner, there are 10 tips you should know:   About You Pay your bills on time. This makes you a lower credit risk and, therefore, a better candidate for a mortgage at the lowest possible rate. Paying your…

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Homeowner’s Insurance

  If you need a loan to buy your home, you will be required to purchase homeowner’s, or hazard, insurance. The reason is simple, lenders want to know that you are protecting their investment from harm. Even without the mortgage requirement, you should carry homeowner’s insurance. In some ways, homeowner’s insurance is the easiest type…

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Tips To Buying A Home in North Reading

Useful Tips To Buying A House

  Buying a home can be a daunting experience. If you’ve never done it before, you’re left wide open to all sorts of dodgy things being done to you, by the seller, their estate agent, or even your own estate agent. However, as with many things in life, a little knowledge goes a long way.…

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Tips for Single Homebuyers

  In the last few years, homes have became increasingly owned by single homeowners. Many single people are realizing that there are many benefits to owning a home that aren’t just for married couples. Single homebuyers face unique challenges in buying. They have to compete with dual-income households, which can be tough when the market…

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7 Tips For Moving With Pets

  If the process of moving to a new home is stressful for you, imagine what it must be like for your pets. Follow these tips to make your move safer and less stressful for you and your furry friends.   Switching Vets? Consider a Pre-move Appointment. Ask for extra prescription refills, gather vet records,…

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“Needs Work”

  I am confident that during the course of a home or property search that at some point or another a potential buyer has stumbled across the term “needs work” within a property description. Or how about in conversation asking one friend who might also be searching for a home how a certain home looked…

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Have a Think About It

  Patience can be defined as quiet steady perseverance; even-tempered care. It’s becoming a lost virtue in our instant gratification society. Sometimes we need a simple study in patience. Definitely something we can all work on. Here’s a tip: Not everything needs to be done at the eleventh hour. Not everything is imperative that it…

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The Red Jeep

  We all have goals and dreams. Sometimes our goals are easy to achieve and sometimes they take years. Some dreams are even discovered and set, just to get back the things we once had in our younger days. In my case, I had a ’93 Jeep Wrangler, man did I love that thing! I…

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